GENERATIONAL CLASH 2026

GENERATIONAL CLASH 2026

Where Germany's most influential CEOs, investors, top athletes and unicorn founders meet. Not in a boardroom, but on the fairway. One day. Two generations. One winner takes it all. Played at the Golf Club Munich Eichenried - home of the BMW International Open.

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TOURNAMENT

SPONSORS

THIS IS JUST THE BEGINNING

THE VISION

THE VISION

The Generation Cup is more than a golf tournament. It is the meeting point for the next generation of business leaders - where decisions are made, partnerships are formed, and impact is created beyond the boardroom.

The Generation Cup is more than a golf tournament. It is the meeting point for the next generation of business leaders - where decisions are made, partnerships are formed, and impact is created beyond the boardroom.

Your seat at the table is waiting.

3 seats remaining

72 of Germany's most influential CEOs, investors and top-athletes. One golf course. One day that changes everything.

Apply Now

GENERATION CUP 2026

WHAT TO EXPECT

WHAT TO EXPECT

One exclusive day alongside 72 of Germany's top business leaders and athletes - at one of Europe's most prestigious golf venues, as official partner of the BMW International Open.

1.000.000+

Organic reach by business thought leaders

With every Eagle, money is donated to the Philipp Lahm Foundation

Get access to the

BMW International Open

generational clash

Generation cup

We are an official partner of the BMW International Open. That means our guests don't just attend a golf event - they play where the pros play, backed by one of the most storied tournaments in European golf.

generational clash

Generation cup

We are an official partner of the BMW International Open. That means our guests don't just attend a golf event - they play where the pros play, backed by one of the most storied tournaments in European golf.

Bringing together

72

CEOs, Investors, Top-Athletes & Unicorn Founders

1.000.000+

Organic reach by business

thought leaders

Stroke Play

BMW International Open

tournament conditions

With every Eagle, money is donated to the Philipp Lahm Foundation

With every Eagle, money is donated to the Philipp Lahm Foundation

Get access to the

BMW International Open

2 Generations clash

each other in one match - And one winner takes it all.

2 Generations clash

each other in one match - And one winner takes it all.

2 Generations clash

each other in one match - And one winner takes it all.

2 Generations clash

each other in one match - And one winner takes it all.

generational clash

Generation cup

We are an official partner of the BMW International Open. That means our guests don't just attend a golf event - they play where the pros play, backed by one of the most storied tournaments in European golf.

generational clash

Generation cup

We are an official partner of the BMW International Open. That means our guests don't just attend a golf event - they play where the pros play, backed by one of the most storied tournaments in European golf.

Bringing together

72

CEOs, Investors, Top-Athletes & Unicorn Founders

PARTNERS

PARTNERS

Get access to the

BMW International Open

Stroke Play

BMW International Open

tournament conditions

Stroke Play

BMW International Open

tournament conditions

2 Generations clash

each other in one match - And one winner takes it all.

EVENT HIGHLIGHTS

GENERATION CUP 2025

GENERATION
CUP 2025

The Generation Cup 2025 brought together 40 of the most influential business leaders across two generations - Team Legacy and Team Future - for a one-day Ryder Cup–style showdown on the golf course. Competitive matchplay, interactive masterclasses, and a high-impact charity dinner created a platform where leadership met purpose.

10+

10+

Partners & Sponsors

50.000€

50.000€

Donated in 3+ Events

40 thought leaders competed across two generations

10+

Partners & Sponsors

50.000€

Donated in 3+ Events

40 thought leaders competed across two generations

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Generational Clash

Everything you need to know

Got questions?

Got questions?

Still have questions about the Generation Cup 2026? Find the most important answers below or reach out to us directly.

Who can apply to the Generation Cup 2026?

The Generation Cup is an invite-only charity networking event for CEOs, investors, top-athletes and unicorn founders. Applications are reviewed individually - we curate every seat at the table.

Do I need to be an experienced golfer?

Not at all. The Generation Cup welcomes players of all skill levels. What matters is who you are, not your handicap.

What is the Generational Clash format?

Two generations compete against each other in one match under official BMW International Open tournament conditions - Stroke Play. One day, one course, one winner takes it all.

What is included in my participation?

Your spot includes access to the BMW International Open, two masterclasses, the tournament round at Golf Club Munich Eichenried, and the charity dinner in the evening.

What charity does the Generation Cup support?

With every Eagle scored on the course, a donation is made to the Philipp Lahm Foundation - supporting education for young people across Germany.

Who can apply to the Generation Cup 2026?

The Generation Cup is an invite-only charity networking event for CEOs, investors, top-athletes and unicorn founders. Applications are reviewed individually - we curate every seat at the table.

Do I need to be an experienced golfer?

Not at all. The Generation Cup welcomes players of all skill levels. What matters is who you are, not your handicap.

What is the Generational Clash format?

Two generations compete against each other in one match under official BMW International Open tournament conditions - Stroke Play. One day, one course, one winner takes it all.

What is included in my participation?

Your spot includes access to the BMW International Open, two masterclasses, the tournament round at Golf Club Munich Eichenried, and the charity dinner in the evening.

What charity does the Generation Cup support?

With every Eagle scored on the course, a donation is made to the Philipp Lahm Foundation - supporting education for young people across Germany.

Who can apply to the Generation Cup 2026?

The Generation Cup is an invite-only charity networking event for CEOs, investors, top-athletes and unicorn founders. Applications are reviewed individually - we curate every seat at the table.

Do I need to be an experienced golfer?

Not at all. The Generation Cup welcomes players of all skill levels. What matters is who you are, not your handicap.

What is the Generational Clash format?

Two generations compete against each other in one match under official BMW International Open tournament conditions - Stroke Play. One day, one course, one winner takes it all.

What is included in my participation?

Your spot includes access to the BMW International Open, two masterclasses, the tournament round at Golf Club Munich Eichenried, and the charity dinner in the evening.

What charity does the Generation Cup support?

With every Eagle scored on the course, a donation is made to the Philipp Lahm Foundation - supporting education for young people across Germany.

THIS IS JUST THE BEGINNING

APPLY NOW

Secure your spot among 72 of Germany's most influential leaders. Applications are reviewed individually - only a handful of spots remain for 2026.

THIS IS JUST THE BEGINNING

APPLY NOW

Secure your spot among 72 of Germany's most influential leaders. Applications are reviewed individually - only a handful of spots remain for 2026.

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